We're a StoryBrand Marketing Agency that helps Service Businesses clarify their messaging so everyone wants to work with you!
If your message isn’t landing—and the right clients aren’t showing up—it’s not your fault. Most service business owners are great at what they do. They just struggle to talk about it clearly.
In this video, I’ll walk you through how we fix that using the StoryBrand Framework, plus how to get started with either DIY or done-for-you options.
Can your mom explain what you do?
Can you easily explain what you do?
Can anyone?
If not, that's the problem we fix.
Because when people don’t understand what you do, they move on. You end up working harder just to stay in the game.
You’re always re-explaining yourself
Your website doesn’t convert visitors into clients
Your leads aren’t the right fit
Referrals become scarce
Marketing is frustrating as all hell
But it doesn’t have to be this way. A clear message makes all of that easier. It’s the difference between chasing leads—and attracting the right ones.
You might not believe it yet, but marketing can actually be the opposite of frustrating when you're doing it right.
Whether you want to learn the system or hand it over completely, the goal is the same: clear messaging that brings in better clients with less effort.
for weekly group coaching, templates, and a proven system that fits seamlessly into your week—without taking over your life.
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Want someone to walk you through it? Get 1:1 or team coaching to clarify your message and apply the StoryBrand Framework to your business in real time.
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Too busy to do it yourself? We’ll build your messaging, write your copy, create the assets you need, and handle your StoryBrand marketing—so you can stay focused on running your business.
HI, I'm Vicky Sidler
And I’VE BEEN WHERE YOU ARE
I know how it feels to stare at your marketing and think, “Why isn’t this working?” That's why I created a StoryBrand Marketing Agency.
All in all, your business isn’t just another brick in the wall—it’s something special. Your story matters, and I’m here to help you share it in a way that feels real, connects with people, and gets results.
As a certified StoryBrand Guide, I specialize in turning complicated ideas into clear, compelling messages that resonate with your audience.
With a background in journalism, I’ve spent decades telling stories that matter and crafting content people want to read.
I’ve developed a proven system to help businesses like yours cut through all the AI trash that's out there and build genuine connections with their audience.
Your story isn’t just important—it’s the reason people will choose your business. Let’s make sure it’s heard loud and clear by the people who need it most.
And sorry if I got Pink Floyd stuck in your head just now...
In this short clip, StoryBrand’s founder Donald Miller explains why clear messaging and a simple marketing plan change everything.
Donald shares why newsletters are back, what a full StoryBrand campaign includes, and how a certified guide helps you focus on what actually works—without wasting money or time.
Watch to see how working with a StoryBrand Certified Guide can make a measurable difference for your business.
Whether you need help with strategy, websites, content, or SEO, I offer the full range of StoryBrand marketing services—done with you or done for you.
Whether you want to build it yourself or hand it off completely, as a StoryBrand Marketing Agency, we’ll give you a clear message and a simple system that actually works.
This is a no-pressure, non-sales call where we discuss what’s working, what’s not, and where you want to go.
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Get hands-on support through the StoryBrand Course, 1:1 or team coaching, or let me build the entire marketing system for you—messaging, website, emails, and more.
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Walk away with a message that resonates, a plan that’s easy to follow, and marketing that works while you sleep and finally delivers results.
But I'm serious about helping you connect with your audience. Let’s grab a coffee (on Zoom) and chat about your marketing goals.
Wondering how to simplify your message? Let’s talk.
Ready to stand out in an AI-saturated world? I’ve got ideas.
Just need clarity? I’ll help you see the big picture.
This isn’t a sales call—just a friendly, low-pressure chat. At the very least, you’ll walk away with some cool ideas you can try on your own.
SCHEDULE YOUR COFFEE CHAT WITH ME (VICKY) TODAY
FIXING YOUR MARKETING SHOULDN’T FEEL IMPOSSIBLE
Most small business owners aren’t marketers—they just want to explain what they do in a way that makes people care.
But when the message isn’t clear, everything else gets harder: websites don’t convert, leads go cold, and social posts fall flat.
You might worry that getting it right will take too much time, cost too much money, or feel like just another online course you’ll never finish.
That’s why I offer three simple paths: do-it-together support through the StoryBrand Course, 1:1 and team coaching, or done-for-you services where I build your full funnel myself.
You’ll get clear messaging, practical templates, and real support—so your marketing finally works and your business actually grows.
We know marketing can feel overwhelming, and you probably have questions. That’s why we’ve put together answers to the things people ask us most.
We’re the StoryBrand marketing agency that skips the boring "corporate speak." We blend the power of StoryBrand with strategic marketing solutions to craft content that feels human, genuine, and impossible to ignore.
Our strategic marketing solutions simplify your message, clarify your brand story, and help you connect with your ideal customers. It’s marketing that makes sense and gets results – no jargon, no gimmicks, just growth.
Think of StoryBrand as a cheat sheet for marketing clarity. It helps you explain what you do in a way that makes people stop, listen, and say, “Oh, I get it.” We use it to create marketing that feels human and that your audience will actually enjoy reading.
Not at all! Whether you’re a StoryBrand superfan (like us!) or have no idea what it is, we’ll walk you through everything. We’re here to make the process simple, clear, and (dare we say) fun.
If people keep saying “I don’t really get what you do,” or you’re getting the wrong kind of leads, it’s a sign your message needs work. That’s what we fix.
The course is built for time-strapped business owners. You get short lessons, plug-and-play templates, and live support so you’re never stuck or overwhelmed.
The course gives you training, tools, and weekly support so you can do it yourself. The done-for-you option means I build your whole funnel for you.
Most people see clearer messaging and better engagement within a week of applying the one-liner. Bigger results (like leads and conversions) follow as you apply it across your marketing.
Many people try to apply StoryBrand on their own and miss key parts. This course walks you through it step-by-step, with real examples and live feedback from a Certified Guide.
Let’s make marketing feel less robotic and more real. Find resources from a StoryBrand Marketing Agency that bring your message—and your business—to life.
By Vicky Sidler | Published 3 October 2025 at 12:00 GMT+2
It’s hard enough running Facebook ads. Now imagine doing it while being named Mark Zuckerberg.
No, not that one. The other Mark Zuckerberg. The lawyer from Indianapolis who’s spent the last decade getting booted off Facebook for allegedly impersonating… himself.
This month, the real-not-billionaire Zuckerberg filed a lawsuit against Meta after yet another account suspension cost him four months of advertising, client leads, and what’s left of his patience.
According to The New York Times, it’s not even the first time. He’s been locked out at least ten times since 2011.
And that’s with verified documents in hand.
A bankruptcy lawyer named Mark S. Zuckerberg is suing Meta
Facebook repeatedly blocked his accounts for “impersonating” its CEO
He’s spent over $11,000 on ads that were wasted due to suspensions
His business page was reinstated only after he filed the lawsuit
He wants Meta to finally fix the problem and cover the damages
👉 Need help getting your message right? Download the 5-Minute Marketing Fix
Mark Zuckerberg Sues Meta for Blocking Himself
When Your Name Gets Flagged by a Bot:
Facebook Ads Matter for Small Businesses:
Why This Story Isn’t Just Funny:
How to Protect Your Marketing Strategy:
1. AI Search Distrust Grows—What Small Brands Should Do
2. Most People Can't Spot AI Ads—Why That Matters for Your Brand
3. AI Customer Service Is Broken. Here's What to Fix
4. LinkedIn Cracks Down on Lead Gen Tools—What It Means for You
5. ChatGPT Adds Parental Controls After Teen Tragedy
FAQs on Mark Zuckerberg’s Lawsuit Against Meta
1. Who is the Mark Zuckerberg suing Meta?
2. Why did Meta keep suspending his accounts?
3. What impact did this have on his business?
4. What is he asking for in the lawsuit?
6. What does this mean for other small business owners?
Zuckerberg (the lawyer, not the hoodie-wearer) has worked in bankruptcy law for 38 years. His main problem isn’t tech support requests or confused friend requests. It’s that Facebook keeps deciding he doesn’t exist.
Meta’s automated systems flag his accounts as fake. Then they lock him out. When he sends in his bar license and ID to prove his name is real, nothing happens. His team appeals. They wait. Still nothing. Weeks turn into months.
He’s now asking Meta to pay for his legal fees, lost ad spend, and the time his IT team spent going in circles trying to get his account back.
Some people might shrug this off. But if you’re a lawyer, or any small business owner, you know that Facebook ads are not optional.
Zuckerberg says Facebook is where his clients are. And once someone files for bankruptcy, they usually never come back. It’s a one-time shot to reach the right person at the right time.
Losing four months of ads during that window? That’s not just annoying. It’s lost income.
As he put it, “It’s important to market and keep your name out there and get to the people that are in trouble, so you can help them.”
Yes, the irony is gold. But the implications are serious. Meta controls access to one of the most powerful marketing tools in the world. And yet even after multiple suspensions, documentation, and pleas for support, it took a lawsuit to get someone’s business page restored.
That’s not just bad customer service. It’s structural neglect.
So if your business relies on Facebook or Instagram to reach clients, you need a backup plan. You also need to know what your message is—because when your account vanishes, your reputation is all that’s left.
As a StoryBrand Guide and Duct Tape Marketing Consultant, I always tell clients that clarity beats algorithms.
If your message is simple and consistent, you’re more likely to bounce back when tech fails you. You also reduce your risk of being mistaken for a bot or banned by mistake.
Zuckerberg’s case is extreme. But the lesson is universal.
If your digital presence depends on a platform you don’t control, then your message needs to be rock solid.
That’s where my 5-Minute Marketing Fix comes in. It’s a free tool to help you write a one-liner that explains who you are, what you do, and why people should care.
Because whether you’re named Mark Zuckerberg or not, your business shouldn’t vanish every time a bot gets confused.
Zuckerberg’s story shows how AI can get the basics wrong. This article takes that further, showing how consumers are rejecting AI search tools they no longer trust—and what that means for your business.
If platforms can't even detect who's real, how can they expect us to trust their content policing? This piece explores the blurry line between real and AI-generated content—and why your message still matters more than your tools.
If you’ve ever screamed into the void trying to get help from a bot, you’ll relate. This article breaks down why support systems fail, and how businesses like yours can avoid making the same mistake with your own customers.
Meta isn’t the only one causing marketing headaches. LinkedIn’s recent crackdown also shows what happens when platforms change the rules without warning. This post helps you stay ready.
Zuckerberg’s lawsuit reveals what happens when AI gets it wrong. This post shows what happens when it goes very wrong. It’s a stark reminder that human oversight isn’t optional—it’s essential.
It’s not the Facebook founder. The plaintiff is Mark S. Zuckerberg, a bankruptcy lawyer from Indianapolis who has no relation to Meta’s CEO. He’s suing because Facebook keeps disabling his accounts, wrongly accusing him of impersonating a celebrity.
Meta’s automated systems flagged his name as suspicious. Even after he submitted verification documents like his law license, the platform continued to block both his personal and business accounts.
He lost months of access to his Facebook business page, during which time he couldn’t run ads or reach potential clients. He estimates he spent over $11,000 on ads that became worthless due to the suspensions.
Zuckerberg wants Meta to pay his legal fees, reimburse wasted ad spend, and finally put safeguards in place to stop this from happening again. He’s not asking for a specific dollar amount in damages—just resolution and accountability.
Yes. Meta reinstated his account after he filed the lawsuit and said the suspension was a mistake. They’ve promised to try to prevent it from happening again.
If a real person with a long-standing account and verified documents can be blocked without recourse, it’s a warning to all business owners who rely on Facebook. You don’t own your platform presence—so your message needs to be strong and portable.
Start with a clear, consistent message that works across channels. Then back it up with an email list, website, and brand voice that doesn’t depend on a single platform. If you need help crafting that message, try the 5-Minute Marketing Fix.
It’s not wrong—but it’s risky to use them exclusively. As this case shows, you can lose access overnight. Diversify your marketing and control what you can, especially your core message and customer list.
Created with clarity (and coffee)