NEWS, MEET STRATEGY
Real news, real insights – for small businesses who want to understand what’s happening and why it matters.
SEO Checklist: Stop Wasting Money on Google PMax and AI Max
Your website feeds Google's AI ad campaigns. If it's messy, your ads are messy too. Here's how to fix it and stop burning budget. ...more
Digital Marketing ,Google-Ads Marketing News &Search Engine Optimization
January 02, 2026•12 min read
Why Your 2026 Business Resolution Will Fail Without This
Most New Year business resolutions fail by February. Here is how cautious entrepreneurs can actually build something that lasts in 2026. ...more
Strategic Marketing ,Marketing News &Small Business Growth
January 01, 2026•15 min read
2025 Marketing Year in Review: What Actually Worked
A clear look at the biggest marketing shifts of 2025 and what small businesses should carry into 2026. ...more
Strategic Marketing ,Marketing News &Small Business Growth
December 31, 2025•9 min read
AI Content Does Not Hurt Google Rankings New Study Finds
A 600,000-page study shows Google does not penalize AI content. Here is what small business owners should actually focus on instead. ...more
Content Marketing ,Marketing News &Search Engine Optimization
December 30, 2025•9 min read
Targeted by Copytrack? What Small Businesses Should Do
If you’ve received a demand from Copytrack or similar, here’s how to respond smartly, check your rights, and protect your business. ...more
Strategic Marketing ,Marketing News &Small Business Growth
December 29, 2025•13 min read
StoryBrand Marketing Works Everywhere. Here’s Proof.
Learn how to apply StoryBrand marketing to your website, emails, social media, and more to get real results. ...more
Strategic Marketing ,StoryBrand Marketing News &Small Business Growth
December 28, 2025•9 min read
AI Side Hustles 2026: 6 Big-Earning Opportunities Anyone Can Start
AI tools have changed the side hustle game. Here are 6 profitable options small business owners can start with low cost and zero tech degree. ...more
Strategic Marketing ,Digital Marketing Marketing News &Small Business Growth
December 27, 2025•9 min read
Use These Two Words to Instantly Improve Your Marketing
Learn how the words “shouldn’t” and “won’t” can boost clarity and conversions in small business marketing. ...more
Strategic Marketing ,StoryBrand Marketing News &Small Business Growth
December 26, 2025•8 min read
The Christmas Dinner Moment That Makes People Start a Business
Christmas often triggers the quiet realisation that it’s time to stop relying on job security and build something of your own. ...more
Strategic Marketing ,Marketing News &Small Business Growth
December 25, 2025•7 min read
Is your Marketing Message so confusing even your own mom doesn’t get it? Let's clarify your message—so everyone wants to work with you!
Created with clarity (and coffee)