NEWS, MEET STRATEGY

Real news, real insights – for small businesses who want to understand what’s happening and why it matters.

Small Businesses Are Being Targeted—Here’s What Cybersecurity Stats Say in 2025

43% of cyberattacks now target small businesses. These 2025 cybersecurity stats explain the risk—and how you can avoid becoming the next victim. ...more

News ,Strategic Marketing Marketing News &Small Business Growth

June 21, 20256 min read

Small Businesses Are Being Targeted—Here’s What Cybersecurity Stats Say in 2025

Referral Marketing Stats 2025—Why Word-of-Mouth Now Crushes Ads

Impact.com’s 2025 data shows 86% trust recommendations vs 2% ads. See how to build a referral engine that actually moves the sales needle. ...more

News ,Strategic Marketing Content Marketing StoryBrand Marketing News &Small Business Growth

June 20, 20253 min read

Referral Marketing Stats 2025—Why Word-of-Mouth Now Crushes Ads

International Trade Is a Mess—Here’s How to Expand Anyway

Tariffs, payment delays, and political drama are making global trade tough in 2026. Here’s a practical roadmap for exporting without losing your sanity. ...more

Strategic Marketing ,Marketing News &Small Business Growth

June 19, 20255 min read

International Trade Is a Mess—Here’s How to Expand Anyway

Small Business Optimism Is Up—But the Fine Print Says “Not So Fast”

Small business optimism is up, but rising uncertainty may spoil the mood. Here's what the latest NFIB report means for your business. ...more

News ,Strategic Marketing Marketing News &Small Business Growth

June 18, 20253 min read

Small Business Optimism Is Up—But the Fine Print Says “Not So Fast”

82% Say AI Is Essential—New PayPal Survey Shows Small Firms Racing to Adopt

PayPal survey finds 82% of small businesses see AI as vital for staying competitive. See how to move from curiosity to smart adoption. ...more

Strategic Marketing ,Digital Marketing StoryBrand Marketing News &Small Business Growth

June 17, 20253 min read

82% Say AI Is Essential—New PayPal Survey Shows Small Firms Racing to Adopt

AI Startup Collapses After Faking Tech—What Small Businesses Can Learn From Builder.ai’s Fall

Builder.ai faked its AI to raise $445M—then filed for bankruptcy. Here’s how to build trust in your tech and messaging the honest way. ...more

Strategic Marketing ,Digital Marketing Customer Experience StoryBrand Marketing News &Small Business Growth

June 16, 20253 min read

AI Startup Collapses After Faking Tech—What Small Businesses Can Learn From Builder.ai’s Fall

Hate Marketing? This Small Brand Built Loyalty (and Sales) Without Traditional Marketing

Don’t love marketing? Learn how SlingFin built customer trust through education—without selling out or spending big. ...more

Strategic Marketing ,Content Marketing StoryBrand Marketing News &Small Business Growth

June 15, 20253 min read

Hate Marketing? This Small Brand Built Loyalty (and Sales) Without Traditional Marketing

South Africa’s Business Activity Hits 4-Year High—What This Means for Growth-Focused Entrepreneurs

South Africa’s PMI shows the fastest growth in four years. Here's how to position your business for rising demand in 2025. ...more

News ,Strategic Marketing StoryBrand Marketing News &Small Business Growth

June 14, 20252 min read

South Africa’s Business Activity Hits 4-Year High—What This Means for Growth-Focused Entrepreneurs

Embedded Financing Boosts SMB Growth by Up to 50%—Here’s What It Means for You

New data from YouLend shows embedded financing boosts small business growth by up to 50%. Learn how to tap into this momentum. ...more

News ,Strategic Marketing Content Marketing Marketing News &Small Business Growth

June 13, 20252 min read

Embedded Financing Boosts SMB Growth by Up to 50%—Here’s What It Means for You
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