NEWS, MEET STRATEGY
Real news, real insights – for small businesses who want to understand what’s happening and why it matters.
AI Marketing Works Best With a Human Brain
Big brands say AI boosts performance but flops without real creativity. Here’s how small businesses can get it right. ...more
Strategic Marketing ,Digital Marketing Marketing News &Small Business Growth
September 26, 2025•6 min read
Gen Z’s Blue-Collar Boom: What Small Businesses Should Learn
More Gen Zers are skipping college to launch six-figure trades businesses. Here’s what it means for your marketing. ...more
Strategic Marketing ,Marketing News &Small Business Growth
September 25, 2025•6 min read
I’m Writing a Book for Risk-Averse Entrepreneurs Like Me
Announcing my new book for risk-averse entrepreneurs who want stable business growth without the hype, hustle, or high risk. ...more
Strategic Marketing ,Content Marketing Marketing News &Small Business Growth
September 24, 2025•8 min read
AI Search Distrust Grows—What Small Brands Should Do
61% of consumers want to turn off AI search summaries. Here’s how small businesses can adapt their marketing strategy. ...more
Strategic Marketing ,Digital Marketing Marketing News Small Business Growth &Search Engine Optimization
September 23, 2025•7 min read
Most People Can’t Spot AI Ads—Why That Matters for Your Brand
Almost 99% of people can’t identify AI ads. Here’s what that means for trust, targeting, and small business marketing. ...more
Strategic Marketing ,Digital Marketing Marketing News &Small Business Growth
September 22, 2025•8 min read
AI Customer Service Is Broken. Here’s What to Fix
AI was meant to improve customer service. Instead, it’s made things worse. Here’s what small businesses can do differently. ...more
Digital Marketing ,Customer Experience &Marketing News
September 21, 2025•9 min read
Instagram’s New iPad App Puts Reels on the Big Screen
Instagram’s iPad app is here. Here's how it changes content and screen time for creators, fans, and small businesses. ...more
Digital Marketing ,Social Media Marketing Marketing News &Small Business Growth
September 20, 2025•8 min read
LinkedIn Cracks Down on Lead Gen Tools—What It Means for You
LinkedIn is removing tools like Apollo and Evaboot for scraping data. Here’s what small businesses need to know about lead gen risks. ...more
Strategic Marketing ,Digital Marketing Marketing News &Small Business Growth
September 19, 2025•8 min read
ChatGPT Adds Parental Controls After Teen Tragedy
OpenAI adds parental controls to ChatGPT after a teen’s suicide. What small business owners need to know about AI responsibility. ...more
Digital Marketing ,Marketing News &Small Business Growth
September 18, 2025•10 min read
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