STORY, MEET STRATEGY
Let’s make marketing feel less robotic and more real.
Find resources that bring your message—and your business—to life.
Short-Form Video Is Winning—Here’s How to Keep Up
Your customers' attention spans now last 40 seconds. Here's how to market effectively before they scroll past. ...more
Strategic Marketing ,Content Marketing Marketing News &Small Business Growth
August 04, 2025•4 min read
AI Hallucinations in Court—Big Trouble for Legal Trust
Fake AI citations in South African courts are shaking legal trust. Learn how small businesses can avoid similar mistakes. ...more
Strategic Marketing ,Marketing News &Small Business Growth
August 03, 2025•4 min read
Trust in News Hits New Lows—Why It Matters for Your Marketing
A recent global study shows trust in news is down. Here’s what it means for your messaging and how to build trust with your own audience. ...more
Strategic Marketing ,Marketing News &Small Business Growth
August 02, 2025•4 min read
South Africa’s 2025 Data Breach Count Hits 369k—Are You Next?
Surfshark says 369,600 South African accounts were leaked in 2025. Here’s what it means for your small business—and what to fix. ...more
Strategic Marketing ,Marketing News &Small Business Growth
August 01, 2025•4 min read
AI Investment Gap Hits $600B—Here’s What That Means for You
A new analysis shows AI infrastructure spending far outpaces returns. What small businesses can learn from the growing gap. ...more
Strategic Marketing ,Marketing News &Small Business Growth
July 31, 2025•4 min read
AI Copyright Lawsuit: What Small Businesses Must Know Now
Disney and Universal are suing AI firm Midjourney. Learn what it means for creators, marketers, and your business. ...more
Strategic Marketing ,Marketing News &Small Business Growth
July 30, 2025•4 min read
Em Dashes Trigger AI Alarms—What Small Biz Owners Should Know
Em dashes now flag AI-generated content. Learn what this means for small business writing, branding, and trust. ...more
Strategic Marketing ,Marketing News &Small Business Growth
July 29, 2025•5 min read
AI Ethics vs Progress: Should Small Brands Opt Out?
AI’s training methods raise tough questions for small business owners. Is it ethical to use tools built on scraped data? ...more
Strategic Marketing ,Marketing News &Small Business Growth
July 28, 2025•4 min read
Zero-Click Search Is Real—Here’s How to Beat It
Google traffic is down, but not gone. Learn why search clicks are dropping and how small businesses can adapt and grow. ...more
Strategic Marketing ,Marketing News &Small Business Growth
July 27, 2025•4 min read
Is your Marketing Message so confusing even your own mom doesn’t get it? Let's clarify your message—so everyone wants to work with you!
Created with clarity (and coffee)