STORY, MEET STRATEGY
Let’s make marketing feel less robotic and more real.
Find resources that bring your message—and your business—to life.
Schema Markup Boosts SEO Without Extra Content
Schema helps Google understand your site better. Here’s how small businesses can use it for higher visibility and better click rates. ...more
Strategic Marketing ,Marketing News Small Business Growth &Search Engine Optimization
December 20, 2025•9 min read
AI Search Is Replacing Google Traffic Faster Than You Think
AI search is stealing your website traffic. Here’s how small businesses can stay visible and win trust in this new era. ...more
Strategic Marketing ,Marketing News Small Business Growth &Search Engine Optimization
December 19, 2025•9 min read
If Anyone Builds It, Everyone Dies? A Small Business Take on AI
Is AI getting too smart too fast? Here’s what small business owners need to know about superintelligence and what’s worth worrying about. ...more
Strategic Marketing ,Marketing News &Small Business Growth
December 18, 2025•7 min read
How To Talk About AI In Job Interviews Without Sounding Replaceable
Use AI at work? Here’s how to talk about it in job interviews so you sound efficient, not replaceable. ...more
Strategic Marketing ,Marketing News &Small Business Growth
December 16, 2025•8 min read
AI Workslop Is Wasting Time and Ruining Team Trust
Low-effort AI output is clogging inboxes and killing collaboration. Here's how to spot it and fix it. ...more
Strategic Marketing ,Marketing News &Small Business Growth
December 15, 2025•8 min read
File Sharing Sites Skip Virus Scans—Here’s the Risk
Most free file-sharing platforms don’t scan for viruses. Here’s what small business owners need to know to stay safe. ...more
Strategic Marketing ,Marketing News &Small Business Growth
December 14, 2025•8 min read
AI Content Is the New Default Says Ahrefs Study
A new Ahrefs study shows 74% of new web content is AI-generated or assisted. Here’s what that means for small business owners. ...more
Strategic Marketing ,Content Marketing &Marketing News
December 13, 2025•9 min read
AI Slop Is Flooding Social Media And Ruining Your Business
What is AI slop, and why is it flooding your feed? This article explains the risk and gives smart steps small business owners can take. ...more
Strategic Marketing ,Content Marketing Digital Marketing Marketing News &Small Business Growth
December 12, 2025•8 min read
How the Em Dash Became AI’s Tell-Tale Punctuation
Can you spot AI writing from punctuation alone? The em dash might be the clue. Here’s how it affects content and trust. ...more
Strategic Marketing ,Content Marketing &Marketing News
December 11, 2025•10 min read
Is your Marketing Message so confusing even your own mom doesn’t get it? Let's clarify your message—so everyone wants to work with you!
Created with clarity (and coffee)