We're an award-winning StoryBrand Marketing Agency that helps Service Businesses clarify their messaging so everyone wants to work with you!
If your message isn’t landing—and the right clients aren’t showing up—it’s not your fault. Most service business owners are great at what they do. They just struggle to talk about it clearly.
In this video, I’ll walk you through how we fix that using the StoryBrand Framework, plus how to get started with either DIY or done-for-you options.

Can your mom explain what you do?
Can you easily explain what you do?
Can anyone?
If not, that's the problem we fix.
Because when people don’t understand what you do, they move on. You end up working harder just to stay in the game.
You’re always re-explaining yourself
Your website doesn’t convert visitors into clients
Your leads aren’t the right fit
Referrals become scarce
Marketing is frustrating as all hell
But it doesn’t have to be this way. A clear message makes all of that easier. It’s the difference between chasing leads—and attracting the right ones.
You might not believe it yet, but marketing can actually be the opposite of frustrating when you're doing it right.
Whether you want to learn the system or hand it over completely, the goal is the same: clear messaging that brings in better clients with less effort.


for weekly group coaching, templates, and a proven system that fits seamlessly into your week—without taking over your life.
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Want someone to walk you through it? Get 1:1 or team coaching to clarify your message and apply the StoryBrand Framework to your business in real time.
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Too busy to do it yourself? We’ll build your messaging, write your copy, create the assets you need, and handle your StoryBrand marketing—so you can stay focused on running your business.
HI, I'm Vicky Sidler
And I’VE BEEN WHERE YOU ARE

I know how it feels to stare at your marketing and think, “Why isn’t this working?” That's why I created a StoryBrand Marketing Agency.
All in all, your business isn’t just another brick in the wall—it’s something special. Your story matters, and I’m here to help you share it in a way that feels real, connects with people, and gets results.
As a certified StoryBrand Guide, I specialize in turning complicated ideas into clear, compelling messages that resonate with your audience.
With a background in journalism, I’ve spent decades telling stories that matter and crafting content people want to read.
I’ve developed a proven system to help businesses like yours cut through all the AI trash that's out there and build genuine connections with their audience.
Your story isn’t just important—it’s the reason people will choose your business. Let’s make sure it’s heard loud and clear by the people who need it most.
And sorry if I got Pink Floyd stuck in your head just now...
In this short clip, StoryBrand’s founder Donald Miller explains why clear messaging and a simple marketing plan change everything.
Donald shares why newsletters are back, what a full StoryBrand campaign includes, and how a certified guide helps you focus on what actually works—without wasting money or time.
Watch to see how working with a StoryBrand Certified Guide can make a measurable difference for your business.

Whether you need help with strategy, websites, content, or SEO, I offer the full range of StoryBrand marketing services—done with you or done for you.

Whether you want to build it yourself or hand it off completely, as a StoryBrand Marketing Agency, we’ll give you a clear message and a simple system that actually works.
This is a no-pressure, non-sales call where we discuss what’s working, what’s not, and where you want to go.
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Get hands-on support through the StoryBrand Course, 1:1 or team coaching, or let me build the entire marketing system for you—messaging, website, emails, and more.
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Walk away with a message that resonates, a plan that’s easy to follow, and marketing that works while you sleep and finally delivers results.
But we’re serious about helping you connect with your audience. Let’s grab a coffee (on Zoom) and chat about your marketing goals.
Wondering how to simplify your message? Let’s talk.
Ready to stand out in an AI-saturated world? We’ve got ideas.
Just need clarity? We’ll help you see the big picture.
This isn’t a sales call – just a friendly, low-pressure chat. At the very least, you’ll walk away with some cool ideas you can try on your own.
SCHEDULE YOUR COFFEE CHAT WITH US TODAY
FIXING YOUR MARKETING SHOULDN’T FEEL IMPOSSIBLE

Most small business owners aren’t marketers—they just want to explain what they do in a way that makes people care.
But when the message isn’t clear, everything else gets harder: websites don’t convert, leads go cold, and social posts fall flat.
You might worry that getting it right will take too much time, cost too much money, or feel like just another online course you’ll never finish.
That’s why I offer three simple paths: do-it-together support through the StoryBrand Course, 1:1 and team coaching, or done-for-you services where I build your full funnel myself.
You’ll get clear messaging, practical templates, and real support—so your marketing finally works and your business actually grows.
We know marketing can feel overwhelming, and you probably have questions. That’s why we’ve put together answers to the things people ask us most.
We’re the StoryBrand marketing agency that skips the boring "corporate speak." We blend the power of StoryBrand with strategic marketing solutions to craft content that feels human, genuine, and impossible to ignore.
Our strategic marketing solutions simplify your message, clarify your brand story, and help you connect with your ideal customers. It’s marketing that makes sense and gets results – no jargon, no gimmicks, just growth.
Think of StoryBrand as a cheat sheet for marketing clarity. It helps you explain what you do in a way that makes people stop, listen, and say, “Oh, I get it.” We use it to create marketing that feels human and that your audience will actually enjoy reading.
Not at all! Whether you’re a StoryBrand superfan (like us!) or have no idea what it is, we’ll walk you through everything. We’re here to make the process simple, clear, and (dare we say) fun.
If people keep saying “I don’t really get what you do,” or you’re getting the wrong kind of leads, it’s a sign your message needs work. That’s what we fix.
The course is built for time-strapped business owners. You get short lessons, plug-and-play templates, and live support so you’re never stuck or overwhelmed.
The course gives you training, tools, and weekly support so you can do it yourself. The done-for-you option means I build your whole funnel for you.
Most people see clearer messaging and better engagement within a week of applying the one-liner. Bigger results (like leads and conversions) follow as you apply it across your marketing.
Many people try to apply StoryBrand on their own and miss key parts. This course walks you through it step-by-step, with real examples and live feedback from a Certified Guide.
Let’s make marketing feel less robotic and more real. Find resources from a StoryBrand Marketing Agency that bring your message—and your business—to life.

By Vicky Sidler | Published 6 October 2025 at 12:00 GMT+2
A fuzzy bear on a motorcycle might not be your usual Monday inspiration, but Meta thinks it could be. Their new “Vibes” feature is full of AI-generated chaos like that. And it’s officially being positioned as the next frontier of short-form content creation.
According to Meta’s own announcement, Vibes is the centrepiece of its latest Meta AI app update—a new feed of AI-generated videos you can scroll, remix, and share. Think TikTok, but with a lab full of robots and zero need for a ring light.
Meta just launched Vibes, an AI video feed inside its Meta AI app
You can remix videos, add music, and change styles easily
It connects directly to Instagram and Facebook Stories and Reels
Great for inspiration, but still early days for serious marketing use
👉 Need help getting your message right? Download the 5-Minute Marketing Fix
Meta Launches Vibes AI Video Feed to Rival TikTok
What Is Vibes, and Why Should You Care?
Before You Post That Bear on a Bike:
1. AI Marketing Trust Gap Widens as Consumers Push Back
2. Most People Can't Spot AI Ads—Why That Matters for Your Marketing
3. AI Will Make the Rich Richer—But It Might Also Backfire
4. AI Marketing Needs Your Brain Too
5. AI Search Distrust Grows—What Small Brands Should Do
FAQs on Meta’s Vibes AI Video Tool
1. What is Meta’s Vibes and how does it work?
2. Can I use Vibes for business marketing?
3. Do I need to be a tech expert to use Vibes?
4. Will AI-generated videos confuse my audience?
5. How does Vibes compare to TikTok?
6. Can I use content from Vibes on Instagram or Facebook?
7. Is this available worldwide or only in some countries?
8. What should I avoid when using Vibes for marketing?
Vibes is Meta’s shiny new feed inside the Meta AI app and on meta.ai. It lets anyone scroll through AI-generated short videos from creators, remix them, or make their own. You can also add music, switch styles, and post to your Meta platforms with one tap.
It’s early access only for now, but the direction is clear. Meta wants to hook you on AI content the way TikTok hooked everyone on lip-syncs and filter fails.
If you’re a small business owner, this is a tool worth watching—not because you need more apps to manage, but because your customers may soon be spending more time here.
Let’s say you sell handmade candles. With Vibes, you could start from scratch or take a trending AI video and tweak it. Maybe swap in a glowing forest background, layer in music that sounds like vanilla smells, and pop your product at the end. Done.
Then, share it to Instagram Reels or Facebook Stories. No fancy camera. No editing degree. Just prompt, tweak, and post.
It’s short-form video without the short fuse. The AI does the heavy lifting. You just have to bring the idea.
This is not plug-and-play marketing. At least, not yet.
Vibes is clearly designed for creators and early adopters. The videos lean surreal. Think animals doing human things and vibes that don’t always match your brand tone. Some of it is funny. Some of it is... weird.
If your business lives on community, authenticity, or personal trust, AI-generated videos can either help or very easily hurt your brand, depending on how you use them. A cutesy robot version of you might go viral. It might also confuse your regulars.
Try it out. Play with the tools. But keep your brand message front and centre.
When you share a Vibes video, make sure it still answers the questions your customers are asking:
What do you offer?
Why should they care?
What’s the next step?
If it doesn’t do that, it’s entertainment, not marketing. And while entertainment is fine, you probably didn’t start your business just to be funny.
Maybe. If your audience is already on Instagram or Facebook and loves visual content, this could be an easy way to show up more often.
But remember, just because you can make AI videos doesn’t mean you should post them without a plan. Clarity beats clever. Consistency builds trust.
If you need help getting your message clear before testing new tools, that’s where my one-liner tool comes in.
👉 Download the 5-Minute Marketing Fix free here
Let the robots generate the visuals. You stay in charge of the message.
If you’re worried that AI-generated videos could make your brand feel less real, this article breaks down exactly why some audiences are pushing back—and how to keep their trust.
Think AI videos are harmless because they look cool? This one shows what happens when customers can’t tell what’s real and what’s generated—and why that matters more than you think.
Meta’s new tool is exciting, but going all-in on AI without a strategy can backfire fast. This article explores the risks of overrelying on automation for small businesses.
You don’t have to be anti-AI to keep your brand human. This post shows how smart brands use AI without losing the creativity and message that actually connect.
AI-generated video is just one side of the coin. This article explains how to keep your content trustworthy and findable in an internet that’s becoming harder to trust.
Vibes is a new AI-generated video feed inside the Meta AI app and on meta.ai. It lets you browse short videos created with AI, remix them, or make your own using prompts, music, and visual style tweaks. You can share directly to Instagram, Facebook, or with friends.
Yes, but with care. Vibes is great for quick content ideas and brand visibility, especially if your audience enjoys visual or playful content. Just make sure the video still aligns with your message and brand tone.
No. Vibes is designed to be simple. You can create videos by typing prompts or remixing what’s already in the feed. The AI handles most of the editing. No design or editing skills required.
It depends on your brand. If your audience values authenticity or personal connection, too much AI can feel off. Always keep your message clear, and don’t let the visuals distract from what you actually offer.
Vibes works similarly to TikTok in that it’s a short video feed, but the big difference is that content is AI-generated or AI-remixed. That means less filming and more prompting. It’s still new, so the audience and reach are smaller for now.
Yes. You can cross-post videos from Vibes to Instagram and Facebook Stories and Reels. Meta made sure it connects smoothly with its existing platforms.
The rollout is still early, so access may be limited depending on your location. Keep an eye on the Meta AI app and meta.ai for updates.
Avoid posting videos that don’t support your message, even if they’re trendy. Don’t lean too hard on AI to be clever. Stick with visuals that match your brand and always check that the content makes sense to your ideal customer.
It’s a good idea. Even though most people can’t spot AI content, being transparent builds trust. A quick caption or note that the video was made using Meta AI tools keeps your brand honest.
Start with your one-liner. If you’re not sure how to explain what you do in a way that sticks, grab my free tool. 👉Download the 5-Minute Marketing Fix
Created with clarity (and coffee)