By Vicky Sidler | Published 12 February 2026 at 12:00 GMT+2

Google just quietly gave its AI assistant Gemini a new pair of hands. Or more specifically, a mouse and keyboard. The new feature, called Auto Browse, lets Gemini navigate websites for you. It can now click, scroll, fill out forms, book travel, check your bills, and yes, even fetch a plumber quote—all without you lifting a finger.

According to Bloomberg’s Annie Bang, it’s already being tested by users who are using it for everything from trip planning to tax filing.

Which begs the question: is this the productivity upgrade you didn’t know you needed, or just another fancy way to avoid doing the boring parts of being an adult?

Let’s unpack it.

TL;DR:

• Google’s Gemini AI can now browse websites, click buttons, and manage simple online tasks in Chrome

• It can plan trips, collect quotes, manage bills, and fill in forms

• It uses your saved passwords to sign into websites on your behalf

• You still have to approve anything final, like placing an order

• Good for saving time. Risky if you don’t stay alert

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Table of Contents:

Wait, It Can Do What Now?

Google calls it “Auto Browse.” Think of it like giving your AI assistant browser access and a checklist. You say, “Find me the cheapest flight,” and instead of showing links, Gemini opens the airline websites, logs in, compares prices, and gives you a summary. If you ask it to renew your driver’s license or find a new internet provider, it clicks through the forms and gets everything ready.

Gemini still asks for permission before finalizing anything. It’s not ordering you concert tickets or cancelling your electricity without a heads-up. That said, it’s walking a fine line between help and overreach. Kind of like giving your teenager your credit card to pick up groceries and hoping they don’t come back with a gaming chair.

Who Gets It, and What Can It Do?

Right now, it’s only available to users in the US who pay for AI Pro or AI Ultra subscriptions. If that’s you, Gemini can now:

• Open and browse multiple websites

• Use Google Password Manager to log into your accounts

• Collect quotes and fill in forms

• Summarise results and suggest next steps

• Personalise decisions using your Gmail, YouTube, Photos, and calendar data (if you opt in)

Google’s calling this “Personal Intelligence.” It means Gemini can look at your schedule, school holidays, inbox, and online activity to give you personalized help. So yes, your browser now knows when your mother-in-law is flying in and might suggest hotel deals accordingly.

Why This Matters For Small Business Owners:

Let’s be honest. No one starts a business because they love filling in forms. Admin is the work you do so you can get to the real work. That’s where this update actually helps.

If you’re a solo operator or your team is already juggling six other things, letting AI handle low-stakes admin could be a solid time-saver. Getting quotes, checking if payments went through, managing subscriptions—these tasks are necessary, but they’re also massive time vampires.

But handing over too much too soon has its own risks.

Here’s the Catch:

Google says Gemini won’t make final decisions without your OK. But it will do just about everything leading up to that. And while the safeguards are improving, they’re not foolproof. AI is getting smarter, but scammers are too. If Gemini gets tricked into handing over sensitive information, you won’t care whose fault it was. You’ll just be stuck dealing with the fallout.

There’s also the trust issue. Gemini uses your saved passwords to sign into sites and access personal data across Gmail, YouTube, and more. If that sounds helpful, great. If it sounds creepy, you’re not alone.

It’s not about paranoia. It’s about knowing where the boundaries are and keeping them intact. AI can help with speed. It shouldn’t replace judgment.

The Strategic Takeaway:

Use AI for tasks that are structured, repetitive, and low risk. Keep your eyes on anything that involves money, legal responsibility, or sensitive client data. Think of Gemini like an unpaid intern who’s eager, fast, and mostly accurate. But who still needs supervision and should never be allowed to send invoices unsupervised?

As a small business owner, your time is limited. Delegating admin to AI can make space for the stuff only you can do—building trust, solving client problems, and growing your business.

But keep control where it counts.

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Related Articles:

1. Don't Do AI Research Before Answering This One Question

The Gemini article covers handing over browsing control to AI for convenience—but this one asks the real question first: “If this answer is wrong, what happens?”

2. AI Predictions for 2026: Here's What Chatbots Think Happens Next

If Gemini browsing for you feels futuristic, this post shows where AI agents are really heading—and why invisible automation might be closer than you think.

3. Browser Privacy Risk 2026: Yandex, Chrome, and Edge Collect the Most Data

Before giving Gemini access to your passwords and calendar, read this. It outlines just how much Chrome is already collecting about you.

4. This South African University Just Schooled Everyone on AI

Gemini might be helpful, but you still need clear rules. This post shares how NWU built an AI policy and how your business can too.

5. Why Privacy Still Matters in the Age of AI

Giving Gemini the keys to your online life has trade-offs. This article explains why privacy isn’t paranoia—it’s a business strategy.

Frequently Asked Questions About Google Gemini Auto Browse

1. What is Google Chrome’s Auto Browse feature?

It’s a new tool in the Chrome browser that lets Gemini, Google’s AI assistant, open websites, click buttons, log in, and perform tasks online for you. You tell it what you need, and it handles the steps—up to the point of making a final decision or placing an order.

2. Can Gemini really log into my accounts and do things for me?

Yes, if you use Google Password Manager, Gemini can sign into your saved accounts and browse as if it were you. But it still needs your confirmation before it completes major actions like payments or orders.

3. What can Gemini Auto Browse actually do for my business?

It can handle time-consuming admin tasks like comparing travel deals, collecting quotes, checking invoices, renewing licences, or managing subscriptions. It’s like having an assistant that doesn’t take lunch breaks.

4. Is it safe to let an AI browse the web for me?

Mostly, but it depends. Google says Gemini won’t take final actions without permission, and it includes security measures. Still, the risk comes from giving it access to your personal accounts and sensitive data—so stay alert.

5. Will Gemini Auto Browse work for me if I’m not in the US?

Not yet. As of early 2026, this feature is only available in the United States and only to users subscribed to Google’s AI Pro or AI Ultra plans.

6. How does Gemini know which websites to go to?

You give it a prompt like “Find me a plumber near me” or “Compare hotel prices for this weekend,” and it uses its search capabilities and knowledge of your data (if enabled) to choose which sites to visit.

7. What happens if Gemini clicks on the wrong thing or gets it wrong?

That’s why human approval is still required at the end. Gemini might fill out the wrong form or miss a key detail, so it’s up to you to review before anything is finalised.

8. Is this different from Google Assistant or regular search?

Yes. This isn’t just giving you a list of links or reading your emails. Auto Browse actively navigates the web, opens pages, fills in forms, and moves through tasks like a real assistant.

9. Can I turn off Auto Browse or limit what Gemini can do?

Yes. You can manage permissions, control access to personal data, and choose whether or not to allow Gemini to use Google Password Manager and access your Gmail or calendar.

10. Should I use Gemini Auto Browse for client or business-sensitive tasks?

No. It’s better to keep AI on admin and personal tasks only. Anything involving financial risk, legal issues, or client data should still be handled manually or with trusted team members.