the Guesswork

We implement a StoryBrand-driven strategic marketing system that attracts, nurtures, and retains your ideal clients, so you can focus on what you love (which, let's face it, is probably not copywriting and marketing).

Clarify Your Message

Attract Only Ideal Customers

Focus on Your Business Growth


Are you finding it challenging to create a clear, engaging StoryBrand BrandScript on your own?
Unsure how to effectively integrate StoryBrand into your marketing?
Overwhelmed with what steps to take after completing your BrandScript?
Frustrated with marketing efforts that don't resonate with your audience?
Struggling to focus on your actual business?
You have a great business, and you're excellent at what you do. But if you're caught up chasing the latest marketing tactics – from SEO to social media and more – you're losing time that could be invested in growing your business.

WHERE STORYBRAND MEETS STRATEGY

Experience the clarity and efficiency of a well-crafted marketing plan tailored to your business and powered by StoryBrand.
Transform your marketing with a StoryBranded message that cuts through the noise, ensuring your brand resonates with your target audience.
See tangible results as your business attracts and retains the right clients (seemingly on autopilot), leading to sustainable growth and success.
With a StoryBrand-powered plan in place, spend less time worrying about marketing and more time on what you love – growing your business, spending time with loved ones, and all that good stuff.


Grow your B2B business with our strategic marketing services.
Do you find the lead generation process frustrating and time-consuming?
Save valuable time and focus on serving your clients.
Gain the upper hand in your market.
Set up a strategic marketing system that attracts and nurtures your ideal clients.
Feel confident with a solid, strategic marketing plan.
In this short clip, StoryBrand’s founder Donald Miller explains why clear messaging and a simple marketing plan change everything.
Donald shares why newsletters are back, what a full StoryBrand campaign includes, and how a certified guide helps you focus on what actually works—without wasting money or time.
Watch to see how working with a StoryBrand Certified Guide can make a measurable difference for your business.


And believe me, I GET IT! I understand the frustration of marketing that just doesn't seem to work. I know what it's like to feel lost in a sea of tactics and strategies. When I started my agency in 2020, I was just a small fish in a big pond, trying to stand out from whale-sized competitors. (I’m also a qualified scuba diver, in case you’re wondering about these metaphors…)
Since then, we developed a proven, data-driven marketing strategy (powered by StoryBrand) that has helped both us and countless clients get noticed, attract the right customers, grow their ideal client base, and make an impact with their marketing and their businesses.
We boast a proven track record of transforming marketing messages to resonate with target audiences.
As StoryBrand Certified Guides, we apply the renowned StoryBrand Framework to everything we do with impressive results!
And as a Duct Tape Certified Agency, we’ve gone through an extensive certification process to offer you a holistic, systematic approach to marketing – a system that truly works.
You don’t have to do this alone. Together, we'll take your marketing from confusing to crystal clear. Let's make your brand's message stand out and connect with the people who matter most to your business.

I used the StoryBrand ‘one-liner’ yesterday for the first time to create some awareness on my various social media platforms. I have never had so many likes and interest on one of my coaching ads before. I am booking some consultations as we speak. You guys are amazing!

Tracey Clark, Business Coach


Clarify Your Message
From US$1,500
Let us help you refine and perfect your StoryBrand messaging. We'll work with you to fine-tune your StoryBrand BrandScript, ensuring it resonates with your target audience and aligns with your brand's identity.
We even interview your ideal customers to get their point of view and make sure you've nailed it!
Learn More About Our StoryBrand Framework Consultation

StoryBrand Sales Funnel
From US$5,000
Specializing in the creation of the Marketing Made Simple Sales Funnel, we develop effective landing pages, engaging lead generators, and persuasive email sequences - all within the StoryBrand framework.
Install the full StoryBrand system into your business.
Learn More About Our StoryBrand Sales Funnel Development

Strategic Marketing Engagement
From US$7,500
Our Strategy First Engagement is a deep dive into your current marketing, where we’ll identify your ideal clients, map out your customer journey, craft a customized marketing plan, nail your BrandScript, and more.
Make sure you're doing it right from the start!
At the Strategic Marketing Tribe, we apply the StoryBrand framework as our cornerstone, ensuring that your marketing plan has a clear and coherent message that speaks directly to your customers’ needs and desires.
Kiss those unpredictable and mismatched leads goodbye. Leveraging the StoryBrand principles, we help you craft messages that consistently attract the right clients, ensuring a reliable flow of high-quality inquiries.
Let us handle the complexity of crafting and applying your StoryBrand BrandScript. With our StoryBrand-focused approach, we streamline your marketing efforts, enabling you to dedicate more time to what you're passionate about – growing your business.
Elevate your business with a marketing message shaped by StoryBrand, positioning your brand as the clear choice in your industry. Our strategic, story-driven method ensures your business stands out to your ideal clients, giving you a competitive advantage.

Amazing! I needed help clarifying my message for my website. The Strategic Marketing Tribe helped me do this using the StoryBrand Framework. I can even use the BrandScript we made for the rest of my marketing material.

Matthew Van Neel, Lance Mvn
Submit your info to download a copy of our free Book, which will guide you through the seven steps to build an effective marketing system.

Here’s what you can expect when
partnering with us:
Complete the form below and schedule a time that works for you. We’ll meet and talk about your business, goals, and current messaging.
In our StoryBrand Strategy Session, we’ll dive deeper into your business to see what you’re doing now and where there are opportunities to integrate the StoryBrand framework effectively.
You get to keep all the ideas we come up with during this strategy session – absolutely no obligation.

Stay up-to-date on the latest strategic marketing insights.

Here are our answers to the most frequently asked questions about marketing and lead generation.
StoryBrand is a marketing framework developed by Donald Miller that helps businesses clarify their message so it resonates with their target audience. It centres around creating a story for your brand where the customer is the hero, and your business is the guide that helps them overcome their challenges and achieve their goals.
Implementing the StoryBrand framework can transform how you communicate with your customers. It simplifies your message, making it easier for customers to understand how your products or services can solve their problems. This clear communication helps increase engagement, conversions, and customer loyalty, ultimately driving growth for your business.
Creating a StoryBrand BrandScript involves identifying key elements of your brand's story, such as defining your customer's problem, positioning your brand as the guide with a solution, and outlining a plan that leads the customer to success. This script serves as the foundation for all your marketing materials, ensuring a consistent and compelling message across all platforms.
Be sure to choose a StoryBrand guide who prioritizes strategy over tactics. A strategic-first approach ensures your marketing is built on a solid foundation, preventing wasted time and resources in the long run. Look for a guide focused on aligning your core message and goals before diving into marketing actions, ensuring your efforts attract the right leads and drive meaningful results.

From the Strategic Marketing Tribe
Take a deep dive into the world of strategic marketing insights,
where you’ll find expertise to help your business thrive.

By Vicky Sidler | Published 16 January 2026 at 12:00 GMT+2
We’ve all had that moment. You open ChatGPT, type a question, and get an answer that sounds polished—but also suspiciously like it was written by a bored committee of tech bros on Red Bull. You switch to Claude for a second opinion. Claude replies with 300 words of gentle reassurance and zero commitment. Gemini? It tries to do everything at once and ends up sounding like your overachieving cousin who never learned the word “no.”
If you’re feeling the chatbot fatigue, you’re not alone.
As Jose Enrico recently reported for TechTimes, most AI conversations still happen with the same three tools. But there’s a quiet rebellion brewing. Some business owners are turning away from the usual suspects and finding real utility in lesser-known platforms that weren’t built to entertain—they were built to work.
Zapier Agents run tasks for you in the background, not just answer questions
Poe combines all the top AI models in one place and lets you build your own bots
DeepSeek gives you strong reasoning performance for free, with optional self-hosting
👉 Need help getting your message right? Download the 5-Minute Marketing Fix.
Underrated AI Chatbots That Can Save You Time and Money
1. Zapier Agents—Automation With a Brain:
2. Poe—All the Big AI Models in One Place:
3. DeepSeek—Free AI With Serious Brainpower:
What This Means for Small Businesses:
1. AI Search Is Replacing Google Traffic Faster Than You Think
2. Storytelling Beats Coding in the AI Economy
3. OpenAI's $27B Loss Could Tank the Whole AI Industry
4. Schema Markup Boosts SEO Without Extra Content
5. 10 Best Content Types for Small Business Marketing
Frequently Asked Questions About Underrated AI Tools for Business
1. What is the best alternative to ChatGPT for business automation?
2. Can I use multiple AI models in one place?
3. Is there a free AI tool that’s actually useful?
4. What’s the difference between chatbots and AI agents?
5. Can I make my own chatbot with Poe?
6. Which AI tool is best for small business owners?
7. Do I need to know how to code to use these tools?
8. Is DeepSeek safe to use for business data?
9. How do I choose between ChatGPT, Claude, Gemini, and others?
Most chatbots wait for your input. You say something, they respond. Then you go back to your day and hope you remembered to update the CRM, follow up with that lead, and email Susan back about the quote.
Zapier Agents do not wait. They do.
These bots are action-first, not chat-first. You tell them in plain English what you want—like logging form submissions, assigning leads to the right person, or updating spreadsheets—and they connect your favorite apps and get to work.
They don’t need supervision. Once running, they quietly execute tasks across 8,000+ apps. That includes your CRM, project management system, email tool, and more. You can group them, monitor them, and pause them when needed. But for the most part, they do what you tell them to—without asking twice.
Who it’s for:
Small businesses with lots of repetitive admin. Think: sales follow-ups, onboarding workflows, or customer support triggers.
Pricing:
Free plan available. Pro plans from $50/month.
Worth it if your team’s drowning in “did anyone send that email yet?” type of tasks.
Poe is what happens when someone finally admits that AI loyalty makes no sense. It combines GPT, Claude, Gemini, and others into a single tool. You use compute points to access whichever model you need, based on what you’re doing.
So you can use GPT to brainstorm headlines, Claude to tidy the tone, and Gemini to turn it all into a social post—without switching tabs, logging into five different tools, or giving up and doing it yourself.
Poe also lets you build your own bots. You can even monetize them. It’s like opening a lemonade stand on the AI playground, except your product might be a contract summarizer or a content planner instead of lemon-flavored sugar water.
Who it’s for:
People who don’t want to commit to one AI, and small business owners who experiment a lot with content, workflows, or research.
Pricing:
Free tier available. Premium plans start at $4.99/month.
This one is surprisingly good value if you juggle different tools daily.
DeepSeek doesn’t come with much hype. No flashy branding, no celebrity founders, and no PR budget that makes tech journalists swoon. But what it does have is reasoning power. And it’s free.
The hosted version includes deep thinking mode, document upload, and web search. The open-source version lets you host the models yourself, which is a dream for privacy-conscious teams or developers who like to tinker.
It’s not perfect. Image analysis is limited, and some topics are off-limits in the hosted version. But if you’re not trying to generate NSFW robot fanfiction, you’ll be fine.
Who it’s for:
Budget-conscious businesses, developers, or anyone who wants to run their own AI setup without monthly fees.
Pricing:
Free. Yes, really. Unless you self-host, in which case your only cost is time and tech know-how.
Here’s the simple version.
If AI chat feels stale, it’s probably because you’re using it like a search engine with a personality. The newer tools don’t want to just chat. They want to work.
Zapier Agents help you automate the boring stuff without lifting a finger.
Poe gives you variety and flexibility.
DeepSeek offers strong thinking power at zero cost.
Each of these tools plays a different role. You don’t need to abandon ChatGPT, Claude, or Gemini entirely. But if they’re starting to feel like the same three answers in slightly different fonts, now you’ve got more options.
And if your real goal is clarity—so your team knows what you do, your clients understand how you help, and your business finally feels like it has direction—AI tools can help. But the message itself needs to be clear first.
Start with one sentence. Make it count.
Download my free 5-Minute Marketing Fix and get a simple sentence that explains what you do and why it matters.
The article you just read introduces tools like Poe and DeepSeek that help you work. This article flips the perspective to explain how your customers are using similar AI tools (Perplexity, ChatGPT) to find businesses like yours—and why your current SEO strategy might be invisible to them.
While tools like Zapier Agents and DeepSeek can automate code and workflows, they cannot automate connection. This post reinforces the conclusion of the "Underrated AI" article: that clear messaging and human storytelling are becoming the ultimate competitive advantage in a world flooded with automated content.
You’re looking for alternatives to the "usual suspects" (ChatGPT, Claude) because of fatigue. This article dives deep into the "AI bubble" mentioned in your reading, explaining the financial instability of the major models and why diversifying your toolset (as the "Underrated" article suggests) is a smart business move.
Just as Zapier Agents run in the background to improve efficiency, Schema Markup is a "set-and-forget" technical layer that helps AI search engines understand your business. It’s the perfect practical next step for business owners who want to use technology to automate their visibility.
Now that you have powerful tools like Poe to help you generate content and ideas, you need to know what to create. This guide ensures you don't just use your new AI powers to generate noise, but rather to build the specific content assets that actually drive business growth.
If you need automation, not just answers, Zapier Agents are a smart pick. They run workflows in the background across thousands of apps, helping you handle admin without needing to log in every five minutes.
Yes. Poe lets you access GPT, Claude, Gemini, and others in one interface. You can switch between models or use several in a single project without jumping between tabs.
DeepSeek is a strong free option. It handles reasoning tasks well and even supports document uploads and web searches. If you’re tech-savvy, you can self-host it for more control.
Chatbots wait for instructions and reply. AI agents like Zapier Agents take your instructions once and then run tasks continuously across connected apps, without asking again.
Yes. Poe allows users to create and even monetize their own bots. You don’t need to design your own app or website—they host everything.
There’s no one-size-fits-all.
Use Zapier Agents for automation.
Try Poe if you want flexibility across models.
Use DeepSeek if you're on a tight budget but still want decent AI capabilities.
No. All three tools in the article (Zapier Agents, Poe, and DeepSeek) are designed to be user-friendly. Zapier is especially no-code friendly, and Poe’s interface is simple and clean.
The hosted version is safe for general use, but for sensitive data, self-hosting gives you full control. That’s a big plus for businesses concerned with privacy or compliance.
If you're not sure which model fits your need, try Poe. It gives you access to all of them in one place, so you can test and compare easily.
Start by using AI for background tasks—automation, document handling, and content drafts. Don’t let it replace human thinking or strategy. And always begin with a clear message. Get help with that using the5-Minute Marketing Fix.
In the world of business, feeling overwhelmed by marketing strategies that don't deliver can be disheartening.
At the Strategic Marketing Tribe, we understand that you might be unsure on how to effectively apply the StoryBrand framework and perhaps hesitant about investing in yet another marketing solution.
Our approach is designed to alleviate these concerns:
We offer a completely free strategy session that’s designed to help you with some great ideas for marketing your business. These ideas are 100% yours to keep – and there is no sales pitch to endure (not even a secret one).
What’s the catch? Well, if you’d like help with finalizing your StoryBrand Framework or implementing any of the tactics we discuss, we hope that you’ll consider us.
Best of all? If you’re not completely blown away by the work we do for you, we’ll give you a full refund. Sure, it’s a massive risk for us because we can’t undo the delivery once it’s been made, but we are so confident in the value our service provides that a guarantee is a no-brainer.
With our expert guidance, you can shift your focus from marketing worries to what you do best – growing your business, spending time with those you love, and enjoying the success that comes with clear, effective strategy.

Let’s get started
Created with clarity (and coffee)